Latin America

Women's Link Worldwide: Gender Justice Uncovered

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Around the world, judges present themselves as agents who are neutral, apolitical, and independent. However, a comprehensive study by Madrid-based Women's Link Worldwide brought to light many of these judicial myths.

Women's Link proposes a new vision of the courts - one that sees the courts as a political stage - and encourages civil society to strategically engage in a dialogue with the judiciary on how rights can and should be interpreted. But how to approach these seemingly intractable biases?

EqualShot led Women's Link through a strategic planning process which resulted in an innovative way to highlight the role of the judiciary in women's rights. Beginning in 2009, Women's Link has hosted the annual "Gender Justice Uncovered Awards" - giving credit to positive legal decisions in Latin America and Spain, and calling attention to abuses.

Follow this link too learn more about Gender Justice Uncovered and to see a short animation about the award.

International Women's Health Coalition

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When illness and attrition diminished the capacity of their communications department, IWHC retained EqualShot to manage the “Hidden Face of AIDS” initiative.

EqualShot developed a communications strategy, pitched contacts in the media, and penned speeches and op-eds that brought global attention to the impact of HIV/AIDS on women in Latin America and South Asia, particularly married women in monogamous relationships.

One of the published op-eds -- written for IWHC president Adrienne Germain -- appeared in papers across the U.S. begins:  

“On a recent trip to India and Bangladesh, I looked into the face of AIDS in Asia, which is increasingly adolescent and female. I saw the face of Kamla, a young girl from a remote village in Rajasthan, India, married to a boy from a neighboring village who did not tell her he had AIDS. Not long after their 16-month-old child died of unknown causes, her husband died. Just 15 days before his death, the child was diagnosed HIV-positive. Now Kamla is a widow and HIV-positive. She will suffer not only the stigma of HIV/AIDS but also severe isolation as a widowed, childless woman."

Global Health Partners

Global Health Partners hired EqualShot on the day it received its IRS non-profit designation to create an organizational brand identity, including development of its mission statement, objectives, strategies and core values.

The new logo, print materials and website communicate GHP's position as an important health care resource in Latin America and the Caribbean.

EqualShot provided ongoing communications, development and management counsel to the growing organization.